Leadership
and Management for the Organization
The
leaders of my organization will mainly include the Program Director, the Secretary
and the Department Heads of the Admission, Administration, Coordination and
Supervising, Human Resources and Public Relations, Marketing and Advertisement
and Accounts and Finance Units. They will lead the organization through the
Middle – of – the Road Management where they will balance the conditions of
work for the employees through maintaining their satisfaction level at the work
place and assuring their well being. In addition, they will also get the works
done by the employees as well as maintain friendly relationship with the
employees by providing them facilities and building a relationship of trust and
respect. So, the leaders will have concern for both the people and for the work
results of the organization.
The
leadership approach that I will propose for my key leaders would be the Skills
Approach which will emphasize on their three skills of problem – solving,
social judgment skills and knowledge that they will need to lead the
organization.
Through
this approach, the leaders will not only be able to accomplish the works,
activities and operations for the organization following a task – oriented
behavior but also bond with their workers by following a relationship –
oriented behavior.
The
key management positions in this organization will include the Program Director,
the Secretary and the Department Heads of the Admission, Administration,
Coordination and Supervising, Human Resources and Public Relations, Marketing
and Advertisement and Accounts and Finance Units.
They
will work for the effective planning and regulation of my organization and will
accomplish all the management functions of planning, organizing, staffing,
directing and controlling the organization’s activities. These key leaders will
design the future course of action for the organization and make sure that the
pre – determined goals are achieved and all the resources are utilized
properly. They will organize all the resources, delegate responsibilities to
employees and coordinate projects for teaching and learning. In addition, they
would also plan on recruiting staffs, supervising employees and monitoring
their performances to achieve the organizational goals.
Proposed
Plan for Teaching - Learning
For
my organization, teaching the English Language skills to my learners from different
backgrounds in order to develop their language skills is my main goal.
Similarly, training the teachers to plan objectives-based, communicative and student-centered
lessons, syllabus and class activities, strengthen their teaching and
leadership skills and enriching their personal development is the other goal of
my organization. Therefore, I would anticipate such teaching learning activities
in my organization that will not only help learners to develop their language
skills but also enrich personal and professional development and experiences.
In the same way, the teachers who will come for training to improve their
teaching skills will also learn about different teaching methods that will help
them prepare communicative lessons and activities to create a student –
centered classroom. They will also get the idea of using technology in the
classroom for teaching and preparing interesting materials in a way for
increasing student participation.
This
will be different from the traditional practices because our English Language
learning program will not be limited to classroom experience, but will also
involve group discussions, lectures, problem-solving activities and games etc.
which will build relationship between the teacher and the learners. The teachers
under training will learn about the traditional and contemporary second
language teaching methods, the effective use of the technology, media, and
materials to be used in the classroom and understand the role of ICT for
interactive classroom teaching. Our hope is that our teachers will not only
share the gift of English, but cultivate life-long relationships with their
students that will bring about success in life.
In
addition to learning and preparation of resources, my organization will provide
facilities and tools that will help evaluate and build the English-language
skills of learners, teachers and employees.
Professional
Development Strategy
The
professional development scheme that I propose for my organizational staff and
employees would include professional training and post training guidance and
development that will enhance their knowledge and skills for working in the
organization. Through these trainings, they will achieve both personal and
professional development that will help them focus in their occupational role
foe improving the quality of teaching and learning activities in the
organization.
I
will propose the INSET (In – Service Education and Training) for my
organizational staff which my organization will provide to all the staffs for
improving their needs. After their receive this training, they will have clear
ideas about their own Professional Development Cycle where they will reflect on
the evaluation of their activities, identify their own professional and
personal needs, learn the skills and apply them in their practices for the
organization activities. Besides, coaching of the employees will facilitate
their learning in developing their performances and mentoring will develop them
professionally. In addition, the Continuing Professional Development (CPD) will
enable the staffs of my organization to improve their own practices in their
professional fields.
Learning Organization:
My
organization is going to be a “Learning Organization” because it will create
its own future by adapting to the environmental changes that comes through the
way and proactively shape its environment accordingly by training all the
teachers, employees and organizational staff. All the staff will be trained in
a way so that they can cope with any changes that come in the organizational
policies and practices and plan for it way ahead. It will be the responsibility
of my organization to foster professional development of my employees and emphasize
on organizational improvement by making use of skills and disciplined actions
so that we can solve the incoming problems systematically and learn from those
experiences for future implementation.
The
culture of learning in my organization is more supportive because I engage my
employees in taking responsibilities of activities and projects and take part
in the decision making process for the organizational development. They are my
organization’s topmost priority regarding participating in developing and
implementing a compelling vision and strategy for my organization.
Marketing
Approach for the Proposed Organization
For my
English Language Teaching Organization (ELTO), the marketing view is more of a
combination of both Market oriented view and Sales oriented because my
organization not only tries to identify the current trends of language learning
approaches but also emphasizes on the values of my clients. My organizational
teachers and staffs tries their best to satisfy my clients i. e. the learners
coming for learning English language and the teachers coming for receiving
teachers’ training for language teaching. Thus, by assessing on the needs of
our clients, we decide how to serve them profitably and in what way in order to
achieve our organizational objectives.
My
organization focuses more on Relationship marketing approach and this approach seems
more appropriate in my view because it emphasizes on building promising
relationship with the customers and focuses on their necessities. Since, my
organizational staff is responsible for the quality of teaching and learning in
my organization, the orientation is more on customer benefits. As I place high
emphasis on customer service and customer contact, we have a long term
relationship with them and our business runs on the long timescale. We believe
in the customer commitment and hence try our very best to build a relationship
of trust and respect with our clients with our services in English Language
Teaching.
Conclusion
My proposed organization is
going to be different from other existing organizations of the similar kind,
because we look out for the opening and closing of strategic windows that come
in our way and invest our resources for benefiting clients and achieving profit.
We try to understand the key requirements of our customers and their English
Language teaching and learning needs and apply our skills and competencies to provide
English language teaching and learning services to our clients. As a learning
organization, we also adapt to the environmental changes in the market by
modifying the current needs of the clients and changing our policies and
practices for achieving our organizational goals. On the whole, we learn from our
experiences and apply those learning in our organizational culture so that
there is a long – term relationship between the leaders and staffs of the
organization.
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